#8: How To Spot An SEO Scammer

SEO Scam

In Episode #4 of Sotellio, THE podcast for Hoteliers and Social Media Management, Patsy and Andy have a role playing session to show how easy it is to fall prey to an SEO Scammer. Then they go back through everything, step by step, and share exactly what happened with the audience.

If you think you may be a victim of an SEO Scam, let us know. We’ll take a look at what you’ve got going on and give you our professional opinion.

 

Sotellio
#8: How To Spot An SEO Scammer
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#7 – Google My Business and Search Engine Results Pages

Patsy and Andy chat about Google My Business and Search Engine Results Pages.

Google My Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.

A search engine results page (SERP) is the page displayed by a search engine in response to a query by a searcher. The main component of the SERP is the listing of results that are returned by the search engine in response to a keyword query, although the page may also contain other results such as advertisements.

Andy explains how he sets up Google My Business for his customers and gives a step-by-step walk through of an on-site update visit.

Sotellio
#7 - Google My Business and Search Engine Results Pages
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#6 – Social Media Policies & Keeping A Good Attitude

In this episode, Patsy and Andy talk about the importance of keeping an up to date Social Media Policy, as well as a positive attitude in your social media message. Patsy also has her first Sotellio Resort Spotlight after her Staycation here in Orlando, FL.

Sotellio
#6 - Social Media Policies & Keeping A Good Attitude
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#5 – What We Do Wrong In Social Media

Join Andy & Patsy as they discuss the main things we do wrong in Social Media, and why it makes us think Social Media doesn’t work.

Also in Episode #5 of Sotellio:

  • Mistakes in Social Media
  • Understanding Why Your Message Fails
  • Top Things We Correct
Sotellio
#5 - What We Do Wrong In Social Media
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#4 – Social Media Platform Choices

In episode #4 of Sotellio, Patsy and Andy discuss

  • What Social Media Platforms Should You Be Using
  • How to tell if your social media is actually working
  • When is it ok to replicate content
Sotellio
#4 - Social Media Platform Choices
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#3 – Social Media Tips & A Huge ROI

In episode #3 of the Sotellio Podcast, I talk about ways to get back into your social media, I have a site report, and a fantastic ROI opportunity.

Sotellio
#3 - Social Media Tips & A Huge ROI
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#2: How To Respond To Negative Comments

In Episode #2 of the Sotellio Podcast, we cover

  • The basics of Google My Business
  • How Not To Be Boring on Social Media
  • What to do about negative comments
Sotellio
#2: How To Respond To Negative Comments
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#1 – Frequency, Analytics, And Social Data

In Episode #1 of Sotellio, we discuss how often you should post to Social Media, some basics about analytics form the social media sites, and what to do with Social Data.

Sotellio
#1 - Frequency, Analytics, And Social Data
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